Forget BYOD and get ready for BYOW (Bring-your-own-Wearable)

As IT organizations and vendors start to finally grasp concepts around BYOD in the enterprise, I dare say – Forget everything you know and re-evaluate your organization’s mobility strategy.

The truth is that current solutions to manage mobility (MDM, MAM, MIM etc.) will be overrun in a matter of months. I’m talking about wearables.

Wearables are definitely here, they are here to stay, they do not provide the same management approach and capabilities as smartphones and tablets devices, and you do not need to ask your employees if they want to use it as part of their work life. – The answer is Yes, I guarantee.

Business Insider Intelligence stipulates a conservative forecast of $12 billion market for wearable devices, with the wearables market poised to grow from 14 million devices shipped in 2011 to as many as 171 million units shipped by 2016.


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“Wearable computers are growing in the enterprise environment, particularly in the category of rugged computers. Wearable computers can be worn on the arm and provide hands-free computing possibilities in industries from shipping to supply chains in pharmaceuticals. The enterprise environment will play an important role in the growth of wearable computing because of the hands-free nature of the work.” – The wearable computing market: a global analysis.


File photo of Google founder Sergey Brin posing for a portrait wearing Google Glass during New York Fashion Week

Google Glass is only the FIRST OF MANY consumer oriented wearable devices that will bridge personal and professional lives. Google did not pitch Glass to the enterprise or corporate world, but the first series of enterprise applications will be available by early 2014.

Startups and large software development firms are jumping over the idea of creating enterprise applications for Glass, but these companies are not the same companies exploring the enterprise mobility management angle.

“Because Google Glass runs on the Android OS, mobile device management (MDM) vendors who already can manage Android smartphones and tablets see an opportunity to place a device client and apps store on the glasses that will allow IT departments to push tools to employees when they come to Google Glass.” – Google Glass breaks into business.

It may so happen that Google Glass will eventually have a device and application management solution, but if the trend and forecasts are accurate this will certainly be a multi wearable-device world, from health tech gadgets to augmented-reality datacenter management. Here is a nice list of Wearable Technology: Available Now.

Organizations now need to review their mobility strategy to stay relevant in this new fast-paced world and not be overrun by wearable technologies. I personally don’t think it’s possible not to be overrun, it will happen naturally. Despite it is still essential to manage existing mobile devices in the enterprise today, organizations should start thinking holistically in terms of content and users, not devices or applications.



This article was first published by Andre Leibovici (@andreleibovici) at


    • Rick Boyett (@RickBoyett) on 10/07/2013 at 6:25 am

    I totally agree with the premise of your article but maybe you should link to a more recent article about wearable devices. I don’t think we really need worry about gaming vest that looks like a flak jacket.

    However, Google Glass is a real issue as is the Samsung Galaxy Gear (as flawed as it is). In the near future I foresee many IT depts. outright banning Google Glass devices as we have already seen in the news. For now Google Glass and it’s competitors are easily spotted if you are just paying attention. But a Galaxy Gear and future competitors are not going to be nearly as obvious.

  1. Rick, thanks for the comment. That was actually the wrong URL link. I fixed it now.

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